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商务英语听力2(第2版)
ISBN:978-7-5689-1983-8
新时代商务英语专业本科系列教材
作者:王文捷 白佳芳
编辑:高小平
字数(千):220 页数:135 印次:2-2
开本:16开  平装
出版时间: 2020-05-26
定价:¥35

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内容简介

《商务英语听力2》为商务英语听力系列教材的适应篇,共15个单元。本册以商务活动的基本场景为单元主题,包括Job Interview, Working Together, Job Descriptions, Company History, Career Development, Making Business Connections, Ordering Goods , Signing a Contract, Marketing, Advertising, Preparing for a Business Travel, Business Investment, Business Culture, Business Negotiation, Planning for the Future。每个单元设计有热身活动、听辨训练、主题听力训练、语言点复习和交际活动共五个板块。本教材配备录音、练习答案及录音文本,使用者可根据需要进行使用。

目录
Unit 1Job Interview
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Job Advertisements
Listening 2Applying for the Marketing Position
Listening 3Job Interview: Rules and Advice
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 2Working Together
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Requesting and Offering Help
Listening 2Getting Along with Co-Workers
Listening 3Writing a Self-Introduction Letter
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 3Job Descriptions
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Different Departments of a Company
Listening 2Office Regulations
Listening 3Job Description: Office Manager
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 4Company History
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1History of Apple Inc.
Listening 2Initial Development of Samsung
Listening 3The Ray Kroc Story—McDonald’s Facts and History
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 5Career Development
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1The Importance of Communication in Career Development
Listening 2On-the-job Training (OJT)
Listening 3Asking for a Salary Raise
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 6Making Business Connections
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Making Appointments
Listening 2Building Business Relationships
Listening 3Non-Verbal Communication in Building Relationships
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 7Ordering Goods
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Calling for an Order
Listening 2Placing an Order
Listening 3Deliveries and Suppliers
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 8Signing a Contract
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Electronic Contract
Listening 2Signing an Employment Contract
Listening 3Things to Consider Before Signing a Contract
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 9Marketing
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Inbound Marketing
Listening 2Making Time for Marketing
Listening 3Telemarketing
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 10Advertising
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Change the Odds
Listening 2Marketing v.s. Advertising: What’s the Difference?
Listening 3Secrets to Succeed at Video Advertising
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 11Preparing for a Business Travel
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Booking Flights and Hotels
Listening 2Learning About the Business Trip
Listening 3How to Pack for Air Travel
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 12Business Investment
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Investment Environment
Listening 2A Conversation with Adrian Fortino, Invest Detroit
Listening 3Four Essentials of Small Business Investment
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 13Business Culture
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1BMW’s Corporate Culture
Listening 2Understanding Cultural Gaps for Business Travelers
Listening 3The U.S. Business Culture
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 14Business Negotiation
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1Negotiations on Service and Contract
Listening 2Negotiation on a Request
Listening 3How to Win a Business Negotiation
Part ⅣLanguage Study
Part ⅤCommunicative Activity

Unit 15Planning for the Future
Part ⅠWarming-up
Part ⅡPronunciation Listening
Part ⅢFocus on Listening
Listening 1A Business Plan
Listening 2A Conversation about Fiat’s Future Plan
Listening 3Prepare a Business Plan for Growth
Part ⅣLanguage Study
Part ⅤCommunicative Activity